{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5afc793a028014b853c89db4/5e3b7786a6d375d92b844d0d?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"How to Choose the Right Account Setup for STR Operators","description":"<p>“2020 is going to be the year of the professional host, regardless if you’re running one unit or if you’re somebody that’s trying to hit a hundred or a thousand units. All of it, the standards need to be world-class at this point. We have to truly treat even one unit as a real business.”</p><p><br></p><p>Eric Moeller is the creator of <a href=\"https://www.cohostmastery.com/\" target=\"_blank\">Cohost Mastery</a> and the cofounder <a href=\"https://www.cohostmastery.com/str-legends-live/\" target=\"_blank\">STR Legends Live</a>. Today, Eric and I sit down to discuss our top takeaways from STR Legends Cartagena, describing the trend toward professionalism in the industry and the challenges around operations that all hosts share regardless of size.</p><p><br></p><p>Eric and I weigh in on how to approach your STR as a business, sharing Simon Lehmann’s challenge to define your values and align your messaging accordingly. Listen in for insight on how big brands are likely to impact the future of the STR industry and learn how YOU can benefit from the culture of sharing among the STR Legends community!</p><p><br></p><h2>Topics Covered</h2><p><br></p><p>The Hosting at Scale Video Series</p><ul><li>Four episodes, each feature one operator</li><li>Explore what makes them legend in space</li></ul><p><br></p><p>Eric’s top takeaways from STR Legends Cartagena</p><ul><li>Shift to professionalism</li><li>Operations + people = greatest challenge</li></ul><p><br></p><p>The evolution of operating in the STR space</p><ol><li>‘List it and forget it’</li><li>Listing optimization</li><li>Approach from business perspective</li></ol><p><br></p><p>How to stand out as a host as competition grows</p><ul><li>Determine USP (i.e.: standards, theme, etc.)</li><li>Design messaging to attract ideal client</li></ul><p><br></p><p>Simon Lehmann’s STR Legends Cartagena challenge</p><ul><li>Describe your business in one sentence</li><li>Who are you and what are your values?</li></ul><p><br></p><p>The culture of sharing at STR Legends Cartagena</p><ul><li>Authentic connection among community</li><li>Value openness, integrity and support</li></ul><p><br></p><p>What we learned about the future of the STR space</p><ul><li>Larger companies buy out midsize operators</li><li>Must understand profitability to thrive</li><li>Efficiencies of scale offer competitive advantage</li></ul><p><br></p><p>Why vacation rental hosting is a hyperlocal business</p><ul><li>Knowledge of area important in hospitality</li><li>Opportunity for small hosts (personal connection)</li></ul><p><br></p><h2>Connect with Eric</h2><p><a href=\"https://www.cohostmastery.com/\" target=\"_blank\">Cohost Mastery</a></p><p><a href=\"https://airbnbmasterysummit.com/\" target=\"_blank\">Airbnb Mastery Summit</a></p><p><a href=\"https://www.linkedin.com/in/ericdmoeller/\" target=\"_blank\">Eric on LinkedIn</a></p><p><br></p><h2>Resources</h2><p><a href=\"https://strlegends.com/\" target=\"_blank\">STR Legends</a></p><p><a href=\"https://www.youtube.com/channel/UCrPkAzwwzS50WKo18zcDKcw\" target=\"_blank\">GPFYP on YouTube</a></p><p><a href=\"https://www.instagram.com/strlegends/?hl=en\" target=\"_blank\">STR Legends on Instagram</a></p><p><a href=\"https://www.ycombinator.com/\" target=\"_blank\">Y Combinator</a></p><p><a href=\"https://getpaidforyourpad.com/podcast/simon-lehmann-predictions-str-industry-2020/\" target=\"_blank\">Simon Lehmann on GPFYP EP308</a></p><p><a href=\"http://www.carmencartagena.com/en/\" target=\"_blank\">Carmen Cartagena</a></p><p><a href=\"https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837\" target=\"_blank\"><em>Traction: Get a Grip on Your Business </em>by Gino Wickman</a></p><p><a href=\"https://www.amazon.com/Who-Geoff-Smart/dp/0345504194\" target=\"_blank\"><em>Who </em>by Geoff Smart and Randy Street</a></p><p><a href=\"https://www.sonder.com/\" target=\"_blank\">Sonder</a></p><p><a href=\"https://www.lyric.com/\" target=\"_blank\">Lyric</a></p><p><a href=\"https://www.vacasa.com/\" target=\"_blank\">Vacasa</a></p><p>Email <a href=\"mailto:jasper@getpaidforyourpad.com\" target=\"_blank\">jasper@getpaidforyourpad.com</a></p><p><br></p><h2>To subscribe to the podcast, please use the links below</h2><p><a href=\"https://itunes.apple.com/nl/podcast/get-paid-for-your-pad-airbnb/id901194206?l=en&amp;mt=2\" target=\"_blank\">Click Here to Subscribe via iTunes</a></p><p><a href=\"http://app.stitcher.com/browse/feed/51808/details\" target=\"_blank\">Click here to Subscribe via Stitcher (Android users)</a></p><p>If you like the show, please consider&nbsp;<a href=\"https://itunes.apple.com/nl/podcast/get-paid-for-your-pad-airbnb/id901194206?l=en&amp;mt=2\" target=\"_blank\">leaving the show a review in iTunes</a>or&nbsp;<a href=\"http://www.stitcher.com/podcast/jasper-ribbers/get-paid-for-your-pad\" target=\"_blank\">Stitcher</a>. A couple minutes of your time can help the show immensely! Thanks!</p>","author_name":"Freewyld Foundry"}