{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"EP129: The Importance of Diversifying Your Airbnb Business","description":"Jasper talks with Peter, the host of Clyde River Cottage in southern Australia. With a background in the hospitality business, Peter is well-versed in providing guests with a quality experience and marketing to travelers both directly and through third-party platforms.
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\nPeter shares the advantages of diversifying your Airbnb business and discusses how he uses the Triple Wow Factor to procure five-star reviews. Listen and learn when it’s beneficial to post your listing on multiple platforms – or perhaps even create your own website!
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\nTopics Covered
\nHow Airbnb clients differ from other travelers
\n•\tAirbnb guests are buying an experience
\n•\tMost are looking to be a part of a community
\nThe benefits of sticking with a single platform
\n•\tAllows you to build a strong reputation
\n•\tKeeps things simple (no chance of double-booking)
\nThe disadvantages of using just one platform
\n•\tMiss out on demand provided by other marketplaces
\n•\tCan be risky to put all your eggs in one basket
\nWhy Peter utilizes multiple platforms
\n•\tAirbnb alone doesn’t provide enough demand to reach full occupancy in smaller markets
\n•\tClients who don’t trust Airbnb still have access to his listing
\n•\tA Google search for accommodations in his area will pop three different results that lead to his listing
\nThe advantages of having your own website
\n•\tOpportunities for promotion (i.e.: YouTube video links, blog, newsletter for past guests)
\n•\tClients who prefer to deal directly with a host have access to your listing
\nHow to prevent/manage double-bookings
\n•\tImmediately remove your listing from other platforms when you receive a booking
\n•\tMake connections with other Airbnb hosts in your area and offer referrals to guests who were double-booked, waiving the price difference
\n•\tAvoid cancellations on Airbnb; you will lose your Superhost status
\nPeter’s secret to five-star reviews, the Triple Wow Factor
\n1.\tClean, comfortable accommodations
\n2.\tRecommendations for local experiences (coffee shops, restaurants, etc.)
\n3.\tWelcoming, available hosts
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\nConnect with Peter
\nclyderivercottage.com.au
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\nResources Mentioned
\nstayz.com.au
\nPeter’s Prawning Video
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\nConnect with Jasper
\nEmail: jasper@getpaidforyourpad.com
\nTwitter: @GetPaidForUrPad
\nInstagram: @GetPaidForYourPad
\nFacebook: www.facebook.com/getpaidforyourpad
\nThis episode is sponsored by Hostfully.com where you can create a custom digital guidebook for your guests!","author_name":"Freewyld Foundry"}