{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"EP175: How to Integrate Airbnb in Your Real Estate Business","description":"So you’ve been hosting on Airbnb for a while now, and you’re loving it. Maybe you’re thinking about expanding your business to include an additional property, but you don’t have a ton of capital lying around. Is there any way to scale your Airbnb venture with a modest investment of, say, $10,000 or less? The answer is heck yes, and today’s guest shares how he is re-leasing rental properties via Airbnb, incorporating short-term rentals into his real estate business.
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\nWith the help of a mentor, Eric Moeller started investing in real estate at the tender age of 18. Eric has a wealth of experience in house flipping, apartment buildings and real estate development, and he worked from the traditional landlord model until he sold his company in 2015. As Eric traveled the US that year – making use of Airbnb as a guest – he began to realize the investment potential of hosting. After looking at the numbers, he determined that he could double his ROI by pursuing short- rather than long-term rentals, and he developed a strategy for pitching a re-lease model to rental property landlords.
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\nIn 2016, Eric moved to San Diego and originated the startup Homtel Tonight, an Airbnb management, leasing and investment company. He is a Superhost with listings in San Diego and Rosarito, Mexico, as well as the architect of the upcoming Airbnb Mastery Summit. Listen in as he discusses his process for selecting units for Airbnb, his approach to determining your niche avatar, and the unique amenities he offers guests. Learn the fundamentals of the re-leasing model as well as Eric’s approach to finding willing landlords. If you’re looking to grow your Airbnb business via rental properties, this interview is a must-listen!
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\nTopics Covered
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\nEric’s advice around selecting units for Airbnb
\n•\tChoose carefully based on demand, city support of Airbnb
\n•\tDoesn’t have to be in backyard
\n•\tUtilize tools like AirDNA and Rent Responsibly
\n•\tIf re-leasing, approach landlords with pitch
\n•\tAnalyze the numbers (with 70% occupancy, should generate 2X amount of rent)
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\nThe characteristics Eric is looking for in a potential Airbnb property
\n•\t2BR apartments, standalone single-family houses best in San Diego market
\n•\tLocation near attractions or airport
\n•\tMost unique spaces, potential to create unique experience
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\nEric’s approach to determining your target guest
\n•\tBecome guest yourself, note design and amenities
\n•\tResearch properties in area on Airbnb
\n•\tFocus on niche to attract a single avatar (i.e.: beach life, business community)
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\nEric’s recommendations around designing your Airbnb
\n•\tHire local interior designer
\n•\tBuy artwork, etc. from local shops
\n•\tDecorate around theme for better booking results
\n•\tBudget $5,000—$7,000 for furniture, painting
\n•\tBuy furniture second hand or shop at IKEA
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\nThe amenities Eric offers guests
\n•\tAll basics (e.g.: paper goods, towels, fully stocked kitchen)
\n•\tWi-Fi connection and Smart TVs
\n•\tGuests can request additional kitchen implements
\n•\tBeach properties include surf boards, skateboards and beach chairs
\n•\tLuxury rentals offer car service from airport, link to his cars on Turo
\n•\tBusiness properties offer custom workstation
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\nThe differences between re-leasing vs. buying property for Airbnb
\n•\tMore options to change physical structure if buying
\n•\tFocus on staging and paint in re-leasing situation
\n•\tSame systems, tools for property management
\n•\tUpdate landlord monthly in re-lease (upcoming dates booked, checklist)
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\nHow Eric obtains leads for willing landlords
\n•\tOnline marketing targets real estate investors
\n•\tCraigslist (team calls every homeowner who fits model)
\n•\tNetworking with landlords, investors
","author_name":"Freewyld Foundry"}