{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"","title":"EP176: This Week in the World of Airbnb","description":"The hotel lobby has crossed a line this week with an ominous ad linking Airbnb to terrorism. Airbnb spokesperson Peter Schottenfels referred to the commercial as ‘an outrageous scare tactic’ and argued that the big hotels sponsoring the ads have lodged terrorists themselves.
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\nToday Jasper is joined by Noah Neiman, Hostfully Co-Founder and Head of Product, to offer their takes on the tenuous argument made in the attack ad and share their recent adventures dealing with short-term rental hosts making unexpected requests. They also cover the incredible growth of Tujia, Airbnb’s Chinese competitor, and the staggering boost in Airbnb bookings associated with the solar eclipse taking place August 21st.
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\nListen in to learn how Airbnb CEO Brian Chesky handles his lengthy to-do list, and how you might handle a bad review that stems from charging a guest for damages. Noah and Jasper conclude with a question from the Facebook group around Smart Pricing. Learn why Airbnb has an incentive to keep prices low and how you can use an alternative third-party service to determine the optimal price for your listing!
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\nTopics Covered
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\nArticle #1: New York City’s Hotel Industry Links Airbnb to Terror in Harsh Ad
\n•\tRefers to Manchester attack
\n•\tIntends to instigate fear
\n•\tLink tenuous at best
\n•\tAirbnb calls ad ‘outrageous scare tactic’
\n•\tCounterargument that terrorists also stay in hotels
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\nArticle #2: Ctrip Keeps Supporting Tujia ‘WeChat Hotels’ to Engage in Shared Housing
\n•\tAirbnb competitor in China
\n•\tPartners with text app and travel service site
\n•\tTriple digit growth since 2016
\n•\tAirbnb may need local partners to compete
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\nArticle #3: Airbnb Expects its Biggest Night Ever in South Carolina Thanks to Total Solar Eclipse
\n•\tSolar eclipse on August 21
\n•\tPath of eclipse through many rural areas (with few hotels)
\n•\tAirbnb bookings five times higher than usual
\n•\tHosts should use dynamic pricing apps
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\nArticle #4: The CEO of Airbnb Starts Each Morning with a Simple but Effective Twist on the Standard To-Do List
\n•\tStart with exhaustive list of things to accomplish
\n•\tGroup similar tasks, choose one that will cover all in group
\n•\tRefine to a few big tasks
\n•\tShark Tank investor Barbara Corcoran uses similar strategy
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\nQ1: A guest spilled red wine on my table runner. Should I take part of the deposit to cover the cost? I am worried about receiving a poor review in retaliation.
\n•\tYes – if cost is significant percentage of rental fee
\n•\tCan request to have unfair review removed or respond to review with explanation
\n•\tOne bad review won’t destroy your business (80% five-star reviews necessary to maintain Superhost status)
\n•\tNo guarantee host will receive portion of security deposit
\n•\tClaim before next guest arrives, within 14 days
\n•\tGuest can accept or decline
\n•\tAirbnb investigates, mediates resolution
\n•\tDocumentation necessary
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\nQ2: Airbnb Smart Pricing doesn’t reflect the optimal price for my listing. Why?
\n•\tAirbnb branded as affordable alternative to hotels
\n•\tMust consider best interest of guest
\n•\tIncentive to keep prices low
\n•\tUse a third-party service like Beyond Pricing
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\nResources Mentioned
\nArticle #1: nydailynews.com/new-york/new-york-city-hotel-industry-links-airbnb-terror-harsh-ad-article-1.3370202
\nArticle #2: prnewswire.com/news-releases/ctrip-keeps-supporting-tujia-wechat-hotels-to-engage-in-shared-housing-300496413.html
\nArticle #3: postandcourier.com/business/airbnb-expects-its-biggest-night-ever-in-south-carolina-thanks/article_92fd8f00-6cb7-11e7-987d-dfa9e3dc33da.html
\nBeyond Pricing
\nSmart Pricing How-To
\nArticle #4: businessinsider.","author_name":"Freewyld Foundry"}