{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ab773bb56637106488271a9/5ab773d2af4e864052be9d42?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"MGT99: Messenger Bots For Musicians – Tim Heineke","description":"<p>Before launching POP in 2016, Tim Heineke had founded a leading digital music distributor FUGA and a music discovery service Shuffler. POP, \"the simplest way to launch your own messenger-bot,\" allows music artists to reach their fans directly through Facebook Messenger, while giving the ownership of data back to the musicians.</p>\n\n<p>On this Music Growth Talks episode, Tim talks about what POP does, explains what a messenger bot is and isn't (hint: don't think of it solely as a chat bot), and makes it obvious how the Messenger is becoming a key channel in Direct To Fan marketing, already being more effective than social media and even email marketing in many ways.</p>\n\n<p>Listen to the podcast to also see how to make your communication more targeted, and to learn a few tactics for acquiring new fans on your Messenger bot.</p>\n\n<p>⏯ Go to http://dottedmusic.com/2017/podcast/mgt99-tim-heineke/ for the show notes and http://musicgrowthtalks.com to subscribe to the podcast.</p>","author_name":"Andrew Apanov (Dotted Music)"}