What happens when a company’s social mission clashes with the priorities of its corporate owner? The legal battle involving Ben and Jerry’s raises important questions about who gets to control a brand’s values after a sale.
Maurice Schweitzer, Wharton Professor of Operations, Information and Decisions, joins the conversation to examine the dispute between Ben and Jerry’s and its parent companies. Schweitzer explains the challenges of maintaining an independent board, why founders can struggle to preserve their influence, and what businesses can learn about governance, competing priorities and the uncertainty of future conflicts.
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