{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ab54c70bb6ddf45527e06b1/65a8477b06466f00160b97a9?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Way We Measure an Ad is Changing: Wharton Professor Explains Why ","description":"<p>Wharton Professor of Marketing Dave Reibstein joins the show to discuss this week's marketing trends, including the impact of platform-specific advertising on consumers.</p>","author_name":"The Wharton School"}