{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ab54c70bb6ddf45527e06b1/654bd5d786ae8b00123eedd1?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"The Most Successful Brands are Making it Easy to Co-Create with Consumers","description":"<p>Wharton Professor of Marketing Americus Reed joins the show to discuss the business of brand identity.</p>","author_name":"The Wharton School"}