{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5ab54c70bb6ddf45527e06b1/5b467388ca67694875202297?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"Engineering Mainstream Success with The Creative Curve","description":"<p>Allen Gannett, Founder and CEO of Track Maven, joins host Americus Reed to discuss his new book \"The Creative Curve\"<em> </em>which overturns what we’ve learned about creative genius and reveals the science behind successful innovation and creativity on Marketing Matters.</p>","author_name":"The Wharton School"}