{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/5a481aca95dfbf9d13d4dc6f/5e65c258c7b82a25260a94dc?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"301: Does It Scale? My Modified Tesla Strategy","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/5a481aca95dfbf9d13d4dc6f/1583726688693-50a4ab2e3e0330d15e810ee7fdba46a1.jpeg?height=200","description":"<p>If you've listened to this podcast, you know my Building Block---my technique to lead one person to share and act on his or her environmental values. You may also know my strategy to scale from influencing one person at a time to many.</p><p>Describing that scaling model has taken effort. A conversation with a friend this morning about how Tesla scaled suggested to me a way to describe how I planned to scale.</p><p>Today I describe what I'm thinking about calling my \"modified Tesla strategy.\" I'm not describing a new strategy, but a new way to frame it and describe it. How one communicates influences how people understand and join a movement.</p><ul><li><a href=\"https://player.acast.com/leadership-and-the-environment/episodes/154-why-you-famous-person-will-like-being-a-guest-on-this-po\" target=\"_blank\">Episode 154: Why you, famous person, will like being a guest</a></li></ul>","author_name":"Joshua Spodek: Author, Speaker, Professor"}