{"version":"1.0","type":"rich","provider_name":"Acast","provider_url":"https://acast.com","height":250,"width":700,"html":"<iframe src=\"https://embed.acast.com/$/091bc617-8b8d-45b2-9d76-804461b55a3a/681e7474ca727346526582f2?\" frameBorder=\"0\" width=\"700\" height=\"250\"></iframe>","title":"McDonald's Before McDonald's (from HISTORY This Week)","thumbnail_width":200,"thumbnail_height":200,"thumbnail_url":"https://open-images.acast.com/shows/61b7678216956213c7e950a2/1746826242865-8d13e7b7-1146-4108-84bc-a1e4bbb6dd2c.jpeg?height=200","description":"<p>If you liked this episode, subscribe to HISTORY This Week wherever you listen to podcasts!</p><p><br></p><p>May 15, 1940. It’s opening day. San Bernardino, CA is a city on the rise, and to meet this new demand for cheap, good food, two brothers have created a restaurant: McDonald’s Famous Barbecue.</p><p><br></p><p>You can order a PB&amp;J sandwich, barbecued pork, baked beans, and yes, a hamburger. It’s a work in progress, but Dick and Mac McDonald never stop innovating.</p><p><br></p><p>How did the McDonald brothers engineer a system that would be replicated in thousands of locations across the globe? And why don't they get the credit they deserve?</p><p><br></p><p>Special thanks to Adam Chandler, journalist and author of <a href=\"https://www.amazon.com/Drive-Thru-Dreams-Journey-Americas-Fast-Food/dp/1250090725\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Drive-Thru Dreams: A Journey Through the Heart of America's Fast-Food Kingdom</em></a>; and Marcia Chatelain,  professor of Africana Studies at the University of Pennsylvania and author of <a href=\"https://www.amazon.com/Franchise-Golden-Arches-Black-America/dp/1631493949\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Franchise: The Golden Arches in Black America</em></a>.&nbsp;</p><p><br></p><p>Here are two other great books we used in putting this episode together: <a href=\"https://www.amazon.com/Ray-Joan-McDonalds-Fortune-Woman/dp/1101984953\" rel=\"noopener noreferrer\" target=\"_blank\"><em>Ray &amp; Joan: The Man Who Made the McDonald’s Fortune and the Woman Who Gave It All Away</em></a> by Lisa Napoli; and <a href=\"https://www.amazon.com/McDonalds-Behind-John-F-Love/dp/0553347594\" rel=\"noopener noreferrer\" target=\"_blank\"><em>McDonald’s: Behind the Arches</em></a> by John F. Love.</p>","author_name":"The HISTORY® Channel"}