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Amiga, Handle Your Shit

Demolishing Outdated Biases In The Construction Industry with Louis "LJ" Fisher III

Season 3, Ep. 132

The construction industry is probably the mecca of the "jobs that can't be done by women," which is a massive part of the conversation about gender equality. However, feminine presence in the trades has increased recently due to society's rejection of outdated biases and tech evolution.


In this episode, I'm joined by a true legacy builder, Louis "LJ" Fisher III. He is the Vice President of Operations at Cell-Crete Corporation, a third-generation family-owned construction business. Louis was lucky enough to work with his father and his grandfather, Cell-Crete's founder. Putting together the best of the two worlds, Louis added his fresh and renewed energy to the company, focusing on safety, implementing new technology, and using diversity and inclusion to bring new perspectives and a variety of skill sets.


Throughout our conversation, Louis shares his thoughts on how it is to run a third-generation family business, the changes that took part in the company and the construction industry throughout the years, and the labor shortage. We also discuss the increase of women working in the construction industry and debunk the myths about the jobs that "women can't do" in construction. 


Additionally, we talk about legacy; Louis shares advice on how to use journaling to handle our shit and much more. 


Tune in to Episode 132 of Amiga, Handle Your Shit, and learn more about the possibilities for women in the construction industry and Louis's extraordinary perspective on legacy.


In This Episode, You Will Learn:

  • A bit about the beginning of Cell-Crete back in 1956 (7:20)
  • Louis talks about some of the changes he has seen in the industry (9:10)
  • The construction industry and the opportunities for the younger people (14:20)
  • The increase of women in the construction industry (22:30)
  • The construction industry is all about legacy (33:10)
  • Louis's advice on how amigas can handle their shit (37:00)


Connect with Louis:


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