ABB Decoded

America’s love affair with auto culture is profound – but the rise of electric vehicles is set to change the shape of the American automobile market. In the latest episode of ABB Decoded, we talk to ABB’s Bob Stojanovic, head of charging infrastructure in the US, about the great opportunities that lie ahead for the US Auto industry, and its consumers, if they make a culture shift towards EVs. But as Bob explains, those opportunities go hand-in-hand with many challenges.

For the latest episode of ABB Decoded, we’re on the move – or more accurately, we’re in motion, with the President of ABB’s Motion business, Morten Wierod. In a revealing interview, he explains how high-efficiency motors and drives, which can power almost every aspect of our daily lives, are an invisible ally in the fight against climate change and how widespread use of existing technology, of the kind pioneered by ABB, can bring significant sustainability benefits.

In this episode of ABB Decoded, we discover what it is about ABB’s Azipod® propulsion system that has made it so successful and popular in the marine industry. This huge, complex, but robust and reliable piece of technology was born from the need to provide powerful propulsion systems for Finnish ice-breakers. And since the introduction of those early units, they have been refined to become ever more efficient and adaptable. They’re now helping drive efficiency gains across the maritime sector.