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The Election Tricycle

Digital Campaigning 101

This week, the Tricycleers are joined by Matthew McGregor, CEO or 38 Degrees and veteran of digital campaigns in the UK and the US. How has digital campaigning evolved over the years? Are the right better at using these tools than the left? How impactful is cash on digital results, or can organic results be produced with even the tightest of budgets? As ever, Tom, Emily and Rohan are your guides through the maze, looking at the similarities and difference in these three election cycles.


You can now subscribe to the PREMIUM version of Election Trike on Hubwave: tricycle.hubwave.net


Subscribe below to our contributors' Substacks:


ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)

India Inside Out by Rohan Venkat

Dividing Lines by Tom Hamilton


The Election Tricycle is a Podot podcast.

It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.

Executive Producer: Nick Hilton.

Producer: Ewan Cameron

For sales and advertising, email nick@podotpods.com

To watch a video version of the show, go to COOLER.NEWS

More episodes

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  • The Students are Revolting! How youth protests do, and don't, intersect with the national conversation

    35:04
    On this week's episode of The Election Tricycle, we're looking at the wave of student protests – from New York to LA – which are sweeping America. Is this something that will come into play once election season begins in earnest? Are universities also hubs of revolutionary thought in India? Meanwhile, in the UK, Scotland's First Minister, Humza Yousef, has imploded, sending the country into crisis. What next for Scotland, the SNP and the question of independence?You can now subscribe to the PREMIUM version of Election Trike on Hubwave: tricycle.hubwave.netSubscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonAnd here are the links for the Trike Recommends:Blair MacDougall on lessons from the SNP's failureEdward Luce on America's adult problemNewsLaundry on India's TV electionThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • Complacency vs Confidence: how do heavily favored candidates beat inertia?

    31:14
    As voting begins in India, we're looking at the question of whether the favourites, in our three races, are confident or complacent. With all the polls indicated a big win for Labour in the UK and Modi's BJP in India, does complacency sneak in? And with the race between Donald Trump and Joe Biden still on a knife edge, does the dynamic of the election shift compared with the other wheels on our trike? How does the rhetoric from Trump and Biden stir their support bases out of a complacency, and get them fired up to return their man to the Oval Office? And are Narendra Modi's latest campaign comments, which the Opposition attacked for being anti-Muslim hate speech, a sign that the BJP is worried about its supporters not turning out in sufficient numbers? As ever, Tom Hamilton, Rohan Venkat and Emily Tamkin tackle the big issues.You can now subscribe to the PREMIUM version of Election Trike on Hubwave: tricycle.hubwave.netSubscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • Change vs Continuity: are incumbents masquerading as insurgents?

    24:15
    This week on The Election Tricycle, Emily returns from vacation and updates us on that Slovakian election (spoiler alert: it didn't go well). Then the gang gather to compare their elections and look at the question of 'change'. Is Rishi Sunak a change Prime Minister or a continuity Prime Minister? How does Donald Trump keep running as an outsider? And how do the BJP stop things getting stale after 10 years as the governing party in India?You can now subscribe to the PREMIUM version of Election Trike on Hubwave: tricycle.hubwave.netSubscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • Tech and Elections: could social media and AI imperil democracy?

    25:54
    On this week's episode of The Election Tricycle, with Emily on holiday (or "vacation", as she calls it), we're looking at the interaction of elections and technology. To discuss this, we're joined by Yashraj Sharma, an India-based reporter who has written about YouTube, social media and AI, especially in the context of the upcoming elections in India. Rohan Venkat and Tom Hamilton pick his brain and also chip in with their own observations about what could prove to be a turning point in the history of democracy.You can now subscribe to the PREMIUM version of Election Trike on Hubwave: tricycle.hubwave.netSubscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • How do the Indian elections actually work?

    26:16
    With only a few weeks remaining before India goes to the polls, we thought it was a good moment to get Tom and Emily to interrogate Rohan about how the elections actually work in India. What is the structure of the voting? How does such a large, unwieldy electorate go to the polls and maintain the integrity of the vote? How long will it take for a result to reveal itself? And what parallels are there in the British and American electoral systems?You can now subscribe to the PREMIUM version of Election Trike on Hubwave: the-election-tricycle.hubwave.netSubscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • The Slovakian Parallels: do returning leaders and complacent oppositions reign the world over?

    27:49
    The Slovakian election is just round the corner, so we decided to dial up Dalibor Roháč, a Washington-based Slovak to talk about the elections and the return of former Prime Minister Peter Pellegrini. Then the gang look at the parallels between what's happening in central Europe and their own elections. Oh, and we now have a date for the Indian elections! So, Rohan talks us through that announcement while Tom and Emily catch us up on goings on in Westminster and DC.Subscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • Immigration Rhetoric: how is discourse about migrants shaping elections?

    32:17
    With news emerging this week that a 2019 citizenship law in India, intended to exclude Muslims from the naturalisation process, is shortly to come into action, the Tricycle gang gather to discuss how rhetoric about immigration is shaping these elections. With Trump confirmed as the Republican nominee, will we see a repeat of the anti-immigration rhetoric that typified the election in 2016? Meanwhile, in the UK, a major Tory donor has opened up difficult questions about racism within the British conservative base. Join Emily Tamkin, Rohan Venkat and Tom Hamilton to discuss.Subscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS
  • Money in Politics: can candidates spend their way to success?

    30:31
    This week's episode of The Election Tricycle comes in the wake of Super Tuesday. But that's not something we'll dwell on for too long, given that it only really confirmed what we already knew. Instead, we're talking about money in politics. Are the BJP still the anti-corruption party they once ran as? Is British politics stifled by its funding rules? And is there a growing trend towards smaller donors in the head-spinning world of American campaign financing? Rohan, Tom and Emily discuss. Subscribe below to our contributors' Substacks:ET Write Home by Emily Tamkin (via Emily's Substack you can also listen to the PREMIUM version of the show)India Inside Out by Rohan VenkatDividing Lines by Tom HamiltonThe Election Tricycle is a Podot podcast.It's presented by Emily Tamkin, Tom Hamilton and Rohan Venkat.Executive Producer: Nick Hilton.Producer: Ewan CameronFor sales and advertising, email nick@podotpods.comTo watch a video version of the show, go to COOLER.NEWS