strand reviews

Welcome to Sandy Carter, author of the intriguingly titled AI First, Human Always, embracing a new mindset for the era of superintelligence. Sandy is the founder of Unstoppable Women of AI and W3, and COO of Unstoppable Domains – and formerly was with AWS and IBM among others. Future Horizon – AI’s transformative path – is for me at least a bit of a mind-fry. If you have one message in a minute for listeners, what would it be?Published by Wiley, AI First, Human Always is gripping stuff folks, and is available of course from Amazon and all good bookshops.

Welcome to Paul J H Schoemaker PhD, author of Strategic Thinking and Decision Making. Here’s a clip from Paul’s web site: Much of Paul’s work reflects the cognitive, emotional, and social biases many of us prone to, from descriptive insights to prescriptive recommendations based on normative theories and time-tested heuristic approaches. In my own words, Paul knows what makes us tick or not!Published by Anthem Press, Strategic Thinking and Decision Making is available of course from Amazon and all good bookshops.

Welcome to Areej AbuAli, author of Community Building for Marketers – how to connect, engage and foster growth. Areej is the founder of Women in Tech SEO, a global community in marketing and tech with more than 10,000 members and 50,000 followers, which gives some cred to the title and thinking, I guess!Published by Kogan Page, Community Building for Marketers is available of course from Amazon and all good bookshops.

Welcome today to Janne Tienari, co-author with Paul Savage of Moomin Management – Redefining Generosity. Janne is Professor of Management and Organisation at the Hanken School of Economics, Finland.Published by Bristol University Press Moomin Management – Redefining Generosity is a compact 140 or so pages, available from Amazon and all good bookshops.

Welcome to Cindy Anderson and Anthony Marshall, co-authors of The ROI of Thought Leadership subtitled Calculating the value that sets organizations apart.Cindy is the Chief Marketing Officer and Global Lead for Engagement & Eminence at the IBM Institute for Business Value, and Anthony is Senior Research Director of Thought Leadership also at the IBM Institute for Business Value.The book is based on interviews with more than 4,000 business leaders, generating some impressive results – for example, 87% of executives say they had made a purchase decision in the last 90 days based on the thought leadership they consume. What is missing from the marketers’ mix that The ROI of Thought Leadership intends to address?The ROI of Thought Leadership, a concise and compelling 200 or so pages, genuinely packed with data as well as presenting their view in a very direct and personal style, highly recommended – and beautifully presented as a hardback – published by Wiley and available, of course, from Amazon and all good bookshops.

Welcome to Dr Gearóid Ó Súilleabháin, Head of the Department of Technology Enhanced Learning at Munster Technological University (MTU) and co-editor with Donna Lanclos and Tom Farrelly of How to Use Digital Learning with Confidence and Creativity. While this is fundamentally a book written for academics working in higher education, away from the ivory towers and in the brutalist landscape of commerce, clearly there are impacts on working lives.