Customer Experience (CX) Management


E29 - Aesthetic experiences

Season 2, Ep. 29

In this podcast, Carlos Velasco interviews PhD student Maria Pombo ( about her work on aesthetic experiences. The interview is based on these articles:

Pombo, M., Brielmann, A., & Pelli, D. G. (2022, March 4). The intrinsic variance of beauty judgment.

Pombo, M., & Pelli, D. G. (2022). Aesthetics: It’s beautiful to me. Current Biology, 32(8), R378-R379.

Pombo, M., & Velasco, C. (2021). How aesthetic features convey the concept of brand premiumness. Psychology & Marketing, 38(9), 1475-1497.