Marketing with Wharton's Hip Hop Prof

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Aesthetic Intelligence: How to Use It

Americus and Barbara welcome to the program Pauline Brown to discuss her book Aesthetic Intelligence, which focuses on teaching executives and business owners how to use their personalities, preferences and tastes to create a sustainable advantage over their competitors.

Pauline graduated with an MBA from the Wharton School in 1995 and has worked for some of the world's most influential brands, including LVMH, Avon and Estee Lauder. She now uses her knowledge to help other types of businesses achieve the same type of success as those brands.

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11/8/2020

Real Change Starts with Trouble

History proves that amazing things happen when women come together and cause trouble. Which is why TroubleMakers is dedicated to being more than a company, but rather a community that shares the stories and relishes the successes of TroubleMakers around the world.Trouble was started by Bari and Meredith, two women who’d found their seats at the board room table and knew that was far from enough. They were tired of hearing how far we’ve come as a society when they could see clearly how far we still have to go. They wanted to accelerate the process of equity by creating a new kind of brand, one that inspires women, supports women, funds women’s causes, and recognizes the barriers caused by intersectionality.Bari Harlam, Co-founder of TroubleMakers sits down with Barbara and Americus to discuss the vision behind TroubleMakers and how they are causing some courageous disruption for the greater good. Each purchase you make allows you to honor your favorite TroubleMaker and from there all profits go to organizations that promote gender equity. The 19th Amendment was adopted one-hundred years ago on August 18th, 1920 which gave women the right to vote. TroubleMakers recognized the importance of this anniversary date and launched the brand on August 18th, 2020. Launching with a startup mindset Bari highlights that there are big things in store for brand as they hope that the next 100 years will bring rapid changes to gender equality.