Wharton Marketing Professor Americus Reed II, aka the Hip Hop Prof, guides you through the intricacies of marketing, branding, and identity to help increase the power of your brand in this weekly podcast with over 125+ episodes!
Start with "Marketing Matters INTRO" and find out more! Americus also hosts Marketing Matters, Wednesdays from 5-7PM Eastern on SiriusXM 132, Business Radio Powered by the Wharton School. Call in LIVE at 1-844-WHARTON (1-866-942-7866).
Follow Americus on Twitter: @amreed2
Check out his TedxPenn talk on "Identity Loyalty."